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About Emirate Coin- The Future of Cryptocurrency

Emirate Coin is here to simplify the use of cryptocurrency and integrate it more with the traditional means of payment. Emirate Coin referred to as EMCO is digital currency which paves the way forward for efficiency, safety and fairness. It lays down its foundation on a technology called ‘blockchain’. Emirate Coin is the name of a cryptocurrency social network ecosystem which is powerful as well as transparent and will set a new dimension in the world of sharing, trading and paying with money even across borders.

Their Vision for the Business

They come with a vision to bring an innovation in cryptocurrency while making use of blockchain. Their transition as a business can be understood by the fact that initially they were dealing through online platforms but in collaboration with Silicon Graphics, they wanted to make their online channels a more efficient option to educate their customers about the business itself.

Type

  • Web Application
The Objectives of Emirate Coin

Silicon Graphics had set the objectives in parallel to the ones that Emirate Coin had in its view as a brand. The objectives of Emirate Coin were to facilitate highly transparent coin distribution using smart contract which will employ this method of coin distribution and will ensure trust. It will pave the way for creating a high TPS (transaction process system). Emirate Coin wanted to be launched as a social cryptocurrency built into a social network while your bank is built into your social media app. This is why, Silicon Graphics left no stone unturned to achieve the tasks for Emirate Coin while keeping in view the organic growth for the brand and consequently strengthening the online presence of the brand.

The Challenge for Silicon Graphics

The challenge that waited ahead for Silicon Graphics was to make way for Emirate Coin as a prominent cryptocurrency. With extremely popular names in the market like Bitcoin, Litecoin, Ethereum and Ripple XRP one of the major challenges was to give the brand its due share of customized attention and spotlight. Silicon Graphics has aimed at launching Emirate Coin as an individual brand to make its way through a customized spot light rather than sharing it with existing brands in the industry.

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Key Functionalities

1Website branding

Emirate Coin needed a major branding of the website which would appear more appealing to the consumers and hence Silicon Graphics has helped them majorly with website branding and hence we made sure that their extra-ordinary products and services were aligned with the brand which should appear as no less than stellar.

We designed a unique branding strategy which would inculcate all the unique capabilities of the brand explaining the technology of blockchain while introducing the USP of Emirate Coin. We backed up the website with logo designs, witty taglines and an enhanced user-experience further enriched through technical SEO optimization. We helped them build their online presence by keeping the user experience as our ultimate preference and consequently giving the brand a chance to stand on the podium in comparison to their competitors.

Key Functionalities

2Mobile Application, EMCO

Silicon Graphics considered a mobile application as an essential element to enhance the integration of the brand with individual customers. This is exactly why we developed a mobile application for the brand, EMCO. This app has smooth features with easy-to-use options for individuals which keeps them connected with the brand along with providing them with latest updates which they can feast on according to their convenience.

EMCO is a custom-built platform which gives access to our mobile wallet app. If you are looking forward to gain access to balances and at the same time connect with friends, trade and transact in just a few clicks. Silicon Graphics has relied on mobile application to bridge the gap between the brand and consumers.

Key Functionalities

3User Interface:

When it comes to User Interface, Silicon Graphics strongly believes that a user interface design is not just a tool for business to gain more popularity among the masses but is an essential craft which forms the user’s acquaintance with the brand. Silicon Graphics took up the task of creating an interface for the users in a way that while they interact with the device, the process seems smooth along with educating the consumer. Silicon Graphics left no stone unturned in creating the most attractive and intricate graphics covering minute details so that the customers can get the very feel of this emerging blockchain technology.

Key Functionalities

4Search Engine Optimization

Locking in digital strategies leads to fulfilled goals and SEO is the fastest and the most promising way to multiply the online following for the brand. Our client was determined to understand the channel and its meaning for their business. We utilized Search Engine Optimization to multiply the followers and hence the website has started performing at its ultimate best level yielding excellent results in terms of organic growth which is a major metric when it comes to measuring the performance of traffic generating channels.
Search Engine Optimization has been one part of strengthening the online presence for Emirate Coin while ultimately enabling us to meet the set target for the brand.

Key Functionalities

5Social Media Management

Emirate Coin’s social media was extensively boosted through creative ideation and attractive one-liners to explain the technology. New techniques which included creative aesthetic graphic designs, GIFs, posters to feed the hungry beast of social media were adopted to keep the brand covered from each aspect.
Search Engine Optimization has been one part of strengthening the online presence for Emirate Coin while ultimately enabling us to meet the set target for the brand.

Key Functionalities

6Acing the Challenge

Silicon Graphics has successfully accomplished the challenge by bringing a considerable increment in the online following of the brand. EMCO is another stepping stone for the brand which enables a more sky-rocketed growth for the brand a possibility. SEO and SMM have helped us to meet the requirements of our client and ultimately stand out among other popular names of cryptocurrency.

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